We want to transform the lives of East Africans by being our clients’ energy partner for life. We aim to ensure every client continuously upgrades their system over time to include the latest SolarNow solutions for their home, farm, school, health centre or business. To achieve this, we promise to provide a wide and expanding choice of high quality solutions that our clients want and need.
We’re committed to addressing the huge unmet market need for energy in East Africa as an organisation focused on quality. For us, quality isn’t just about products. It’s about trust and relationships. We promise to be there for our clients in the moments that count: deciding to join our community, upgrading, referring family and friends and in the unlikely event something goes wrong.
We believe that access to finance is the key to spreading solar. This is why we’re committed to offering affordable and flexible credit with every solar solution. Our experience in providing financing with quality solar products is unparalleled in the Ugandan market. We aim to keep it that way and expand our presence in East Africa.
Chief Executive Officer
“I love the impact we make: supporting our people to grow into client-focused committed professionals and empowering our clients through poverty reduction, employment creation and sustainable development.”
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Willem has over 19 years experience in establishing and managing social enterprises in Africa, in particular in the field of microfinance and renewables. In 2001, Willem co-founded ProCredit Bank Ghana and then later became the MD. He also co-founded Catalyst Microfinance Investors (CMI), a USD 125m private equity fund investing in microfinance Institutions in Africa and Asia and from that co-founded ASA International, a network of Greenfield MFIs. In 2010, Willem transformed the award-winning Rural Energy Foundation into SolarNow and has served as CEO since its inception.
Willem enjoys windsurfing and discovering new parts of the Ugandan countryside with his wife and three children.
Chief Technology Officer
“It’s fantastic to see that with so many great individuals we have built a sustainable solar business that is here is to last and continues to give more and more people the opportunity to create a better life for themselves!”
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Peter is an electrical engineer and research & development professional with over 12 years of experience. Peter began his career as a researcher at TNO, a Dutch research organization that believes in the joint creation of economic and social value. In 2009, Peter formed part of the original team at the Rural Energy Foundation (REF) as Country Coordinator in Tanzania. Since the transformation of REF into SolarNow, Peter has been in charge of a variety of functions from its very beginnings across R&D, IT, Operations, Finance and Logistics.
Peter enjoys squash and cycling as well as keeping up to date with the latest technology trends.
Chief Commercial Officer
“Being able to contribute to a catalysing clean energy access and thereby a better planet and the same socio-economic opportunities for all is a childhood dream.”
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Ronald is the longest serving employee of SolarNow with over eleven years of experience in solar energy market development in Africa. Ronald was the Regional Coordination for East Africa whilst at the Rural Energy Foundation, managing teams throughout Sudan, Ethiopia, Uganda, Tanzania, Zambia and Mozambique implementing a market development strategy for solar and renewable energy technology diffusion. Since SolarNow’s inception in 2011, co-founder Ronald has held a variety of roles across Sales, Marketing, Operations, International Sourcing, Business Development, General Management, and is currently the Commercial Director.
Ronald keeps himself busy with his young son and daughter and enjoys traveling, reading and immersing himself in new ideas.
Chief Finance Officer
“Today, more people in the world live without electrical lighting than when the light bulb was invented. I’m proud to be supplying energy access to our clients, providing them light and ways to improve their standard of living.”
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Austin Harris is a finance, strategy and operations professional with over 13 years of experience. He has
now been living and working in East Africa for over 5 years. He began his career in Mergers & Acquisitions, and then Corporate Banking ranging from startup ventures to Citigroup as well as development projects with the UNDP. He transitioned from corporate banking into microfinance which took him to Bangladesh and Rwanda. A Skoll Scholar, he completed his MBA at Oxford Said Business School and most recently worked for Off Grid Electric in Tanzania and Rwanda.
Stemming from his Californian roots, Austin loves outdoor sports, including hiking, rock climbing, and mountain biking.
Risk Management
“After 20 years abroad, I’m motivated to make an impact in my home country. For me, this means committing to making a difference in the lives of others.”
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John has over 20 years’ experience in accounting, auditing and tax law. He moved from Uganda to the US to complete his studies including a Masters Degrees in Accounting and Tax Law and worked for the United Nations as an Accountant. He then spent over 10 years working in Accounting and International Tax Law at Discovery Communications and a private Tax Law Practice before returning to Uganda to join SolarNow as head of Risk Management.
John enjoys gardening, a good barbeque and research.
Chair
Emma is a Partner at PricewaterhouseCoopers UK, currently based in Nairobi, Kenya where she leads the development of PwC’s business with international donors across East Africa. Emma worked as a business mentor for SolarNow in 2014 and thereafter joined the Supervisory Board, taking up the role of Chair.
Board Member
Andrew is a Venture Capital investor and Managing Partner at Novastar Ventures Ltd. He was also a founder of SPARK Ventures, one of the UK’s leading early stage venture capital firms. For the last 17 years he has managed venture funds investing across Europe, India and China, launching a number of well-known technology and biomedical companies in the process.
Board Member
Miguel is the Founder and Executive Director of Invested Development, an impact investment fund manager specializing in early stage mobile, alternative energy, and agriculture technology startups. Before founding ID, Miguel, was the founding Investment Manager for First Light Ventures and founder of MCAP Consulting.
Board Member
Jan Willem van der Velden is a lawyer with over 20 years of experience. He advises investment funds, asset managers and insurance companies both on regulatory issues and on the structuring and restructuring of investment funds, asset pooling and other investment management activities.
Board Member
Patrick is Associate Director of Portfolio at Acumen. His experience spans private equity and project financing. Previous roles include Director of Development Finance at the Uganda Development bank, Partner at Pearl Capital Partners and Chief Investment Officer at African Agricultural Capital.
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SolarNow raises $9m from Novastar and ShellDecember 15, 2017 - 12:37 amLeading off-grid solar company SolarNow today announces its $9 million series-B equity round. This capital allows the Dutch company to scale its distribution in Uganda and Kenya and expand into new markets. Investors include Novastar and Shell. SolarNow sells and installs high quality customized solar energy solutions capable of supporting income- generating activities, as well […]